Use local search marketing area specifications to target a specific city or zip code.
Again reducing competition and increasing effectiveness.
Read MoreCategory: Search Marketing Ideas
Adjust your campaign to explore more of the keywords that work
and decrease bids on the keywords that don’t preform as well.
Read MoreLook for new niches and customer groups
to offer your products and services to (web designer for automotive shops) to decrease competition.
Read MoreUse paid search engine marketing to drive traffic
1. Create a search marketing budget. How much will you need to spend to get a sale? How much profit do you make per sale? How will you track and improve your ads? 2. Advertise through Google Adwords. Largest market, most...
Read MoreCreate multiple landing pages and test the effectiveness of each landing page
Test different layouts, different copy, different calls to action.
Read MoreTrack Your Search Engine Marketing:
Track leads, track conversions, track what each keyword does or doesn’t do for you.
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