Retail Marketing Ideas

Shift the focus from selling to customers

In retail, if you focus too much on selling, you can lose sight of what really matters… the customer.

Here are a few marketing ideas to put your focus back on the customer:

Membership packages

If you have a product that can be bought on a monthly or frequent basis, why not make it a membership?

Special events

Shopping is an activity – an one best enjoyed with others. An event at your business is a great way of bringing people in. Don’t just sell, make sure you are demonstrating, being informative, and making the whole experience fun!

In-store scavenger hunts

Print vouchers and hide them in store. Invite customers to find them.

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